Privacy policy

Privacy Policy

Last Updated: April 22, 2026

ERINA • LINE (“we”, “our”, “us”) operates this website, erinaline.com, along with all related services, content, and features (the “Services”) to provide you with a premium clothing and custom tailoring experience.

Our store is powered by Shopify, which enables us to securely offer our products and services.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit our website, place an order, or communicate with us.

By using our Services, you agree to the terms of this Privacy Policy.

1. Personal Information We Collect

We may collect the following types of personal information:

Contact Information

  • Full name
  • Billing and shipping address
  • Phone number (including WhatsApp)
  • Email address

Payment Information

  • Credit/debit card details (processed securely via Shopify)
  • Payment confirmations and transaction details

Order & Customization Details

  • Product selections
  • Custom measurements
  • Design preferences and tailoring instructions

Transaction Information

  • Purchase history
  • Cart activity and preferences

Communications

  • Messages sent via website, email, Instagram, or WhatsApp

Device & Usage Information

  • IP address
  • Browser and device type
  • Website interaction data (via cookies and analytics tools)

2. How We Collect Your Information

We collect personal information:

  • Directly from you when you:
    • Place an order
    • Fill out forms
    • Submit measurements or customization requests
    • Contact us
  • Automatically through:
    • Cookies and tracking technologies
    • Shopify analytics tools
  • From third parties, such as:
    • Payment processors
    • Shipping and delivery partners

3. How We Use Your Information

We use your information to:

Provide Our Services

  • Process and fulfill orders
  • Manage custom tailoring requests
  • Arrange shipping across UAE & GCC

Communicate with You

  • Order confirmations and updates
  • Customer support

Marketing & Advertising

  • Send promotional emails or offers
  • Show relevant ads based on your activity

(You can opt out anytime.)

Security & Fraud Prevention

  • Verify transactions
  • Protect against unauthorized activity

Legal Compliance

  • Meet legal and regulatory requirements

4. How We Share Your Information

We do not sell your personal information.

We may share it with:

  • Shopify (store hosting, payments, analytics)
  • Payment gateways (secure payment processing)
  • Shipping and logistics partners
  • Marketing and advertising partners
  • Legal authorities (if required by law)

5. Shopify & Third-Party Processing

Our store is hosted on Shopify.

Your data may be processed by Shopify and its partners to:

  • Operate and improve the platform
  • Enable secure transactions
  • Provide analytics and advertising services

To learn more, you can review Shopify’s Privacy Policy.

6. Cookies & Tracking Technologies

We use cookies to:

  • Improve website functionality
  • Remember your preferences
  • Analyze traffic and performance
  • Deliver targeted advertisements

You can control cookies through your browser settings.

7. Data Retention & Security

We retain your personal information only as long as necessary to:

  • Fulfill orders
  • Provide customer support
  • Comply with legal obligations

While we implement strong security measures, no system is completely secure.

8. Your Rights

Depending on your location, you may have the right to:

  • Access your personal data
  • Request corrections
  • Request deletion
  • Opt out of marketing communications
  • Request data transfer

To exercise these rights, contact us using the details below.

9. Children’s Privacy

Our Services are not intended for individuals under 18.
We do not knowingly collect data from minors.

10. Third-Party Links

Our website may include links to third-party platforms (e.g., Instagram).
We are not responsible for their privacy practices.

11. International Data Transfers

As we offer shipping across the GCC, your data may be transferred and processed outside your country, including through Shopify’s global infrastructure.

12. Changes to This Policy

We may update this Privacy Policy periodically.
Updates will be posted on this page with a revised “Last Updated” date.

13. Contact Us

For questions or requests regarding this Privacy Policy:

Email: contact@erinaline.com
Location: Abu Dhabi, United Arab Emirates